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innovation pavilion



Exhibitors already know that Annual Session attendees include the key decision-makers they need to meet in order to grow their business.  Now, you as an exhibitor can exceed your goals at Annual Session by participating in The Innovation Pavilion. Designed as an interactive corner of the Exhibit Hall, The Innovation Pavilion presents unique new opportunities to expand your reach beyond your booth.

A new frontier for orthodontic innovation.

Designed to be an engaging platform for all, The Innovation Pavilion is the place to highlight your company’s newest products and services. This sleek and modern area is a bustling hub of innovation and collaboration where you can promote yourself alongside the world’s most advanced orthodontic experts.


New Product Showcase

Is your product the next big thing in orthodontics? Display your latest product to industry professionals and drive traffic to your booth.

Start-up Kiosks

Are you a start-up company? Showcase your innovative new ideas inside Exhibit Hall without the expense of a full-sized booth. 

Ortho Tank

Where business deals are center stage. Does your product have what it takes? Make your pitch for the chance to secure capital.


Don’t have space at your booth for a presentation? FREDTalks offer an open audience experience to engage with attendees.


Let your product shine.

Display your newest product in front of highly-engaged industry professionals in the AAO’s inaugural New Product Showcase. Maximize the visibility of your product and drive traffic to your booth by utilizing these cases for display during all exhibit hall hours.

  • Cost: $750 per entry. Limit of 5 entries per company.
  • Outlet: Shelves measure 26” wide x 20” deep x 20” tall within enclosed, lockable, counter-height display cases for easy viewing from all angles.
  • Full creative display design and assembly inside the display cases onsite is the exhibitor’s responsibility.
  • Criteria: Open to registered 2021 Annual Session exhibitors. 



Your very own pop-up shop.

Now startup companies have the opportunity to showcase their innovative new ideas inside Exhibit Hall without the expense and burden of a full-sized booth. Take advantage of the bustling activity and heavy foot traffic of this active new area.

  • Cost: $2,750 for 3 days inside The Innovation Pavilion.
  • Outlet: Exhibit pod. Includes 42” wide counter, 1-2 stools, cabinet, electric outlet, trashcan, backdrop wall displaying logo and/or product name.
  • Max 2 people manning each Pod.
  • Limited to 10 pods.
  • Criteria: Must be a new AAO exhibitor of 3 years or less.  Franchisees are not eligible.
  • Reserve your spot by contacting Holly Kiel at



Expand your reach beyond your booth.

This immersive audience experience will include informative and cutting edge presentations as well as collaborative sharing stations. FREDTalks are an open audience experience where exhibitors can speak and engage with a large number of attendees during our dedicated exhibit hall hours.

  • Cost: $1,000 for 20 minute increment.
  • Outlet: Seating for approximately 50 people.  We are outfitting 2 theaters to keep up with demand.
  • Includes lectern, microphone and an optional video display screen with accomodations for sound.
  • Criteria: Open to registered 2021 Annual Session exhibitors.



Take your product to the next level.

Have you developed a product or idea that could revolutionize orthodontic treatment or practice management? Take it to the next level with the AAO’s Ortho Tank. Enter AAO’s OrthoInnovator contest to be considered for Ortho Tank.


Let’s celebrate orthodontic innovation.

Reserve your spot in The Innovation Pavilion directly through the AAO Exhibitor Portal or by contacting Elizabeth Cordes at

New exhibitors will need to contact Elizabeth Cordes at to receive the required password to make your reservation through the AAO Exhibitor Portal.